Until then, we couldn’t create attractive visual experiences; the websites used to be very plain with a minimal focus on user experience. Because in those days, the websites were more to display information and nothing else!
But today, in the technology-savvy World, things have changed. The website design has been revolutionised as we can produce high-quality designs for websites while integrating mind-blowing animations and illustrations.
As we said, website designs have drastically improved in recent years through different tools, so animations and illustrations have become a part of this. Nowadays, web designers are trying to create eye-catching websites to create better conversions and attract more users to buy, click, or view the things on our websites.
However, the animations and illustrations play a fundamental role in these conversions. Well, such illustrations are very useful in different ways, but they are mainly used for improving the UX/UI of a website, and in particular, they have shown incredible conversion.
The reason behind those conversions is that the users not only feel attracted to these animated designs on a website but also value the innovation and smoothness placed on the different steps while creating the website.
These animations or illustrations are an interaction that can help you explain simple processes so that your users can easily understand what they are required to do or what is going on with specific images and animations because they serve as the navigation and provide useful information.
Why Should You Include Illustrations in Your Website Design?
Other than the illustrations being beautiful and great for catching the website visitors’ attention, there are other reasons for including them in your online marketing strategy. Let’s check out why incorporating these illustrations in your branding isn’t a bad idea at all:
- It Simplifies the Complex Ideas:
Illustrations can clarify complex ideas while instantly delivering messages, saving the user valuable time.
- It Increases Brand Strength:
The Illustration captures the values and traits of a brand in a single voice, which shifts the tone depending on the situation.
- Strong visual identity:
Adding illustrations to a brand helps in providing a powerful tool that can be used to enrich the brand’s visual identity conceptually as well as technically. It provides another visual layer for the design.
Why Should You Include Animations in Your Website Design?
Motion is about telling the stories; everything on a website or an app is a sequence. Motion acts as the guide that subtly points the users in the right direction or indicates their next step on your website. For every screen transition and button clicked, there is a sequence of a few events or a story followed after that.
If you’re thinking of animations as the decoration on your website, then let us tell you, these are no longer used for aesthetic purposes. Still, today, animations have become one of the most essential tools for improving the user experience of a website and are used for creating successful interactions.
Well, this is the reason why animation has a vital role in UI and UX design. With the rapid growth of the mobile market, animations have become even more popular because animations are a powerful way of making a product’s interface clear and simpler.
Tech companies of all shapes and sizes in the World are putting a lot of effort into improving the user experience on their websites through motion and animated interfaces.
Let Us Create the Perfect Website Design with Animations and Illustrations for You
We are the expert web design and development partner that you need to develop the most scalable, innovative, and competitive websites. However, we specialise in providing the solid end-to-end delivery of tailor-made website designs.
Our team of technology experts and talents has decades of combined experience in creating completely bespoke websites with the help of WordPress, Shopify, & HubSpot. Hence, whether you’re a startup or an established enterprise, we can provide you with a beautiful website with the best animations and illustrations.
So, you’re trying to determine how to keep and grow the engagement on your brand’s online presence. In that case, our answer is – to spice your website up with animated videos and illustrations that can attract and engage your audience more than traditional posts.
We at www.servaapplabs.com help you uplift your brand’s web presence by making it more appealing with our unique animation services. As one of the top animation and web design service providers, we offer the best website designs with animated videos and illustrations. We work towards exceeding your expectations for driving favourable results for your brands online.